MARKET RESEARCH ANALYST
ABOUT THIS JOB
Intro to the Innovation team - Innovation matters. With best in class research and predictive analytical tools, Nielsen'
s Innovation Practice (BASES) remains at the core of our client's new product ideas, product messaging that inspires action, fresh packaging designs and optimal product launch strategies.
In BASES, you will work with industry leading marketers across the globe and see your work come to life. Have you ever wanted to modernize the brand and bottle design for an iconic beer company?
How about discovering the next big energy drink? In BASES, you can.
Be curious. Be collaborative. Be forward thinking. Join the Innovation team and work with our clients as a consultant, a problem solver and the voice of Nielsen at our clients.
Execute against projects across a variety of clients, meeting agreed upon milestones
Be accountable for high quality client deliverables in partnership with your Client Consulting team
Analyze study results to draft reports, and presentations
Summarize data for the production of tables, charts, and graphs
Develop a strong understanding of successful innovation within the first 6 months of the job (Nielsen BASES Factors for Success ) and apply this understanding to client deliverables
Handle project related client correspondence as needed
Participate in client discussions / presentations and work through implications, and recommendations based on the data
Partner with forecast analysts to provide cohesive stories
Demonstrate a basic understanding of what drives in-market sales and forecasting theory
Support Client Development teams on value-add and meta-analysis
Support special projects and thought leadership initiatives
Support the development of client training related to consumer demand principles
Strong analytical thinking
Strong organizational skills
Ability to manage projects and deadlines independently
Attention to detail and ability to deliver high quality results
Strong written and verbal communication skills, and ability to clearly pull together a story that will resonate with the client
Ability to understand market research results and use these results along with in-market data to pull together a story
Ability to prioritize and meet deadlines
Demonstrate ability to execute against projects for a variety of innovation products, and develop a basic working knowledge of consumer and marketing drivers of sales volume
Ability and willingness to work with and provide coaching to less experienced team members
Work effectively with forecasting and Client Development teams to execute projects
Fluent in spoken and written English
Proficiency in other languages such as German, French or Spanish is a plus
We’re in tune with what the world is watching, buying, and everything in between. If you can think of it, we’re measuring it.
We sift through the small stuff and piece together big pictures to provide a comprehensive understanding of what’s happening now and what’s coming next for our clients.
Today’s data is tomorrow’s marketplace revelation.
We like to be in the middle of the action. That’s why you can find us at work in over 100 countries. From global industry leaders to small businesses, consumer goods to media companies, we work with them all.
We’re bringing in data 24 / 7 and the possibilities are endless. See what’s next with us at Nielsen : careers.nielsen.com
WHAT WE OFFER
Stable employment in the well established consulting company
Development in the company being the world leader in providing the information about consumers and markets
Package of medical care and social benefits