Paid Digital Media Specialist (Google
KRM
Warsaw, Poland
1 d. temu

JOB DETAILS

We are looking for an experienced and result driven Paid Digital Media Specialist to join our E-Commerce & Marketing team in Warsaw.

The Paid Digital Media Specialist will be responsible for planning, setting up and implementing company s paid media activities.

The position is based in Poland (Warsaw). Travel to Switzerland will be required occasionally.

Essential Duties and Responsibilities :

  • Execution of paid media mix Ecco.com accounts across Europe (PPC, paid social, display, video) including programmatic advertising
  • Tracking and managing the channel’s performance based on defined KPI (OR, CTR, CR, ROAS / CRR, etc.)
  • Media buying (CPM campaigns) and exploring other digital channels & new media (blog networks, native advertising)
  • Creation & optimization for various ad campaigns. Performing A / B testing & ROI optimization
  • Maintain a close contact to Google, Facebook and other partners to improve performance and explore new opportunities.
  • Minimum Qualification :

  • Min. 2 years of hands-on experience in paid digital marketing
  • Hands-on experience in Google Marketing Platform (Search, Display & Video, Campaign Manager), Facebook Business Manager & Google Analytics
  • Good understanding about tracking systems (Facebook pixel, Google Tag Manager, Google tracking )
  • Knowledge of English is a must (at least B2 : upper-intermediate)
  • Knowledge and experience with online marketing tools and best practices
  • Critical thinker and problem-solving skills
  • Good time-management skills.
  • Nice to have

  • Facebook Blueprint and Google certification
  • Experience in other tracking software
  • Experience in influencer marketing & platforms.
  • What we offer

  • Contract of employment and competitive salary
  • Attractive benefits package
  • The chance to grow your career in an international company with a globally recognized brand
  • A motivated environment created by passionate colleagues and owners.
  • Please apply via APPLY

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