Paid Digital Media Manager (Google
KRM
Warsaw, Poland
4 d. temu

JOB DETAILS

We are looking for an experienced and result driven Paid Digital Media Manager to join our E-Commerce & Marketing team in Warsaw.

The Paid Digital Media Manager will be responsible for planning, setting up, implementing and managing the overall company s paid media strategy.

The position is based in Poland (Warsaw). Travel to Switzerland will be required occasionally.

Essential Duties and Responsibilities :

  • Management and execution of paid media mix Ecco.com accounts across Europe (PPC, paid social, display, video) including programmatic advertising
  • Tracking and managing the channel’s performance based on defined KPI (OR, CTR, CR, ROAS / CRR, etc.)
  • Budget responsibility : planning and management
  • Developing and driving marketing campaigns based on given KPIs and competitors’ strategies to explore new possibilities
  • Managing paid media specialists and relationship with other internal and external stakeholders
  • Establish a close contact to Google, Facebook and other partners to improve overall performance and explore new opportunities.
  • Minimum Qualification :

  • Min. 3 5 years of hands-on experience in paid digital marketing
  • Hands-on experience in Google Marketing Platform (Search, Shopping, Display & Video, Campaign Manager), Facebook Business Manager & Google Analytics
  • Good understanding about tracking systems (Facebook pixel, Google Tag Manager, Google tracking )
  • Good knowledge of English is a must (at least C1 : advanced)
  • Knowledge and experience with other online marketing tools and best practices
  • Copywriting skills in English, ads creation and AB testing
  • Good time-management skills. Critical thinker and problem-solving skills.
  • Nice to have

  • Facebook Blueprint and Google certification
  • Experience in other tracking software
  • Experience in influencer marketing & platforms
  • Experience in CRM campaigns.
  • What we offer

  • Contract of employment and competitive salary
  • Attractive benefits package
  • The chance to grow your career in an international company with a globally recognized brand
  • A motivated environment created by passionate colleagues and owners.
  • Please apply via APPLY

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