Marketing Operations Coordinator
Groupon’s mission is to become the daily habit in local commerce and fulfill our purpose of building strong communities through thriving small businesses.
We connect people to a vibrant, global marketplace for local services, experiences and goods. In the process, we’re positively impacting the lives of millions of customers and merchants globally.
Even with thousands of employees spread across multiple continents, we still maintain a culture that inspires innovation, rewards risk-
taking and celebrates success. If you want to take more ownership of your career, then you're ready to be part of Groupon.
Connecting with our customers is at the heart of everything we do. Can you lead the charge?
As a Marketing Operations Coordinator you will play a role in executing the growth and expansion of Groupon’s merchandising, loyalty, and customer lifecycle programs.
This role will be responsible for helping deliver products and services that drive value for the customer. This role is responsible for executing merchandising campaigns across all traffic channels -
especially in email, desktop, and mobile. Working closely with our Merchandising Specialists, you will be a crucial part of ensuring we are communicating effectively with our customers and providing them with a seamless shopping experience.
This role is part of a fun, diverse and dynamic North America Marketing Team and is critical to driving our marketing growth goals for the future.
You’ll spend your day working with marketing teams across digital channels, as well as coordinating among business teams to ensure a seamless end to end experience across email, site and mobile experiences.
We're a "best of both worlds" kind of company. We're big enough to have resources and scale, but small enough that a single person has a surprising amount of autonomy and can make a meaningful impact.
We're curious, fun, a little intense, and kind of obsessed with helping local businesses thrive. Does that sound like a compelling place to work?
You’ll spend time on the following :
Coordinate Merchandising and Groupon Select campaigns across email, push notification, and platform channels
Execute thematic and promotional campaigns, including banner placements, inventory curation, navigation updates, and other optimization
Build customer lifecycle campaigns that support onboarding, activation, repurchase, and reactivation programs
Build campaign audiences and incentives based on CRM details
Support various testing initiatives in email and push channels
Compile email file inputs from our copy, creative, merchandising, and revenue management teams
Submit Freshdesk tickets for weekly campaigns
Tag deal inventory to populate email campaigns and landing pages
Execute targeted offers in Groupon’s pricing and promotion engine
Configure landing pages for tentpole campaigns and curated experiences
Review preflights of emails by checking banner links, landing pages, etc on both mobile and web
Ensure timely, high-quality content delivery that satisfies Groupon SLAs
Execute both proactive and reactive tasks based on evolving customer needs and compliance
Protect the customer experience 24 / 7 by reacting to item status changes in real time ( Shift work : 9 : 30-17 : 30, 11-19, 13-21 )
You have 2+ years of relevant experience, preferably in a consumer facing online / e-commerce role.
You have a Bachelor’s degree in Marketing, Business Administration, or related field or equivalent experience
You have a start up mentality and thrive in a dynamic, fast-paced environment where you can work on a variety of projects.
You have strong organizational, planning, quantitative, and problem solving skills; strategic and creative thinking with keen business judgment, focus, and ability to see the "big picture"
You have an extensive focus on analytic decision-making using data
You are a creative thinker and come up with innovative and effective ways to ensure all goals are met
You communicate effectively, both via keyboard and in person
You have experience working with cross-functional teams
You are proficient in English