Creating, planning and ensuring implementation of the local go-to-market product marketing strategy including definition and communication of product value propositions and product positioning in accordance with the global product marketing strategy;
Establishing product marketing targets and budgets. Ensuring their achievement through regular oversight, definition and implementation of improvement plans as needed;
Developing and implementing annual marketing plan in conjunction with relevant Business Units / Product Groups. Preparing business plans focused on business development for a defined market;
Coordinating market analyses with Product Marketing team and Sales team members and defining appropriate forecasts and plans.
Evaluating and sharing customer research, market conditions and competitor data;
Overseeing sales execution for assigned products by coordinating the preparation of relevant materials and guidance to Sales team;
Driving sales efficiency by ensuring appropriate product knowledge (technical and sales) for each Sales person. Ensuring know-
how sharing and cross-collaboration;
Ensuring (with HR Manager support) that the area of responsibility is properly organized, staffed, skilled and directed.
Coaching, motivating and developing direct and indirect subordinates within HR policies.
Higher technical degree;
At least 5 years of work experience in marketing and sales;
Fluent knowledge of English allowing to communicate in international environment easily;
Knowledge of other languages (German, French) will be an asset;
Ability of reading technical drawings will be an advantage;
Knowledge of SAP system will be an asset;
Readiness for business trips;
Ability to communicate with people at all company levels;